We built the original site for Bop’s Frozen Custard over a decade ago. So when they asked us to give the brand a fresh new look, we scooped up the opportunity. The updated vibe pays homage to vintage ice cream shops, and we had a blast illustrating their cheerful new mascot, Snappy the Turtle.
Sometimes a relationship is instant electricity, but many of the best ones begin slowly and develop over time. A menu redesign here. A website refresh there. Maybe a signature mascot. And then one day, you’re going steady, dropping social media posts on the daily, and answering questions like, “How do you keep it fresh and exciting when it’s not new anymore?” Easy: you recognize your partner’s value (a best-in-class, Mississippi-made product people can’t get enough of) and shout their praises from the digital rooftop.
More Info
